The Project

The São Paulo State University (UNESP) designed a social network dedicated to their former students: the portal “Sempre UNESP” (Always UNESP). The creative team of the university developed the whole visual concept and PopUp was in charge of HTML development, creating an administrative system, and, as an extra challenge, online accessibility best practices according to the Brazilian government guidelines (eMag).

Among the accessibility practices implemented by PopUp are: a high contrast version of the website for an easier viewing by people with low vision or color blindness and an accessibility menu with keyboard shortcuts allowing quick access to the content by visually impaired and people with low mobility. In addition, we also used Responsive Design techniques to adapt the layout for mobile devices like tablets and smartphones. After all, designing content that has a great navigation experience on any device is also a matter of accessibility.

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